Meta’s ban on new election ads on Facebook and Instagram will continue after the election day in the United States (US), according to an official blog post.
The company has extended the ban past Tuesday, November 5, which was originally the suspension date for the ban. It is unclear, however, when the ban will be lifted. The company has stated that the ban will continue “until later this week”.
“Consistent with our approach during the United States elections in 2020 and 2022, we are implementing a 2024 restriction period for ads about social issues, elections or politics,” says Meta, adding that advertisers will not be able to create or run new ads US during that time.
The reason why Meta extended the period for political advertising for Facebook and Instagram remains unspecified. According to Meta, any political ads that ran once before October 29 would be allowed on Facebook and Instagram in the week before the polling day. Other ads, however, will not be allowed.
According to reports, Meta, along with other tech companies, is deploying strict measures to counter electoral misinformation, which was witnessed on a large scale during the previous presidential elections.
